While the opportunity in UCaaS remains vast and lucrative, the number of vendors joining the space is making for an increasingly competitive sales process. If partners want to grow their share of the UCaaS market in this climate, it’s essential they adopt sales strategies aligned with the customer experience-driven economy.
In this Channel Partners Fast Chat, executive editor Craig Galbraith talks with Sean Gill, UCaaS subject-matter expert with CoreDial, about the primary drivers for a new customer looking for a UCaaS solution, and advice for partners to win their share of the market.
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