recruit

 

Driving Down Successful VAR Truck Leads

By Dan Baldwin, Sales Director, ATEL Communications Inc. In addition to selling telecom solutions directly to ATEL house accounts, I also help ATEL recruit successful VAR partners as ATEL subagents. Finding successful VAR partners to become subagents is no easy trick. VARs who already know about selling network services are already doing it. Those that […]

Dont Limit Yourself, Partner

By Michael Fair, MarketRace Continuing down my list of the top 10 mistakes that service providers (and master agents for that matter) make with their channel programs: Limiting Partner Recruitment. Successful programs must continually evaluate not just who their partners are but what types of partners they have in their programs. New partners must be […]

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