Take Your Business Networking to a New Level

Networking is an essential component of a business’ success. Jean Kelley explains how, whether done online or in person, effective networkworking can establish a strong, positive presence.

6 Social Media Tools for a Co-Marketing Makeover

As social media becomes a valuable tool in acquiring and nurturing customer relationships, channel partners should ask for  and get  social media marketing support from suppliers.

Branding Key to Social Media Marketing Success

LinkedIn, Twitter, Facebook … no matter what you call it or how you use it, you cannot deny that social media marketing is here to stay. More and more business-to-business organizations are seeing its value and figuring out how to use social media marketing within their current outreach plans.

Channel Partners Network Tops 2,000 Members

The Channel Partners Network, a LinkedIn social networking group formed in January 2009 by PHONE+ and the Channel Partners Conference & Expo, reached its 2,000th member this week. An online extension of the Channel Partners Conference & Expo, the Channel Partners Network group is dedicated to the indirect sales channel for communications products and services. […]

Partners Turn To Social Media

The way that partners communicate with customers is evolving, along with how they find those customers as well. More and more VARs are turning to social networking sites and Web 2.0 communities to uncover and nurture revenue opportunities. Channel partners are being forced to operate the way their customers do – and their customers are […]

SAP, LinkedIn Collaborate To Aid Partners

SAP AG (SAP) and LinkedIn have announced a marketing agreement that will support the recruiting efforts of SAP channel partners in the small and midsize enterprise market. With more than 140,000 SAP consultants using LinkedIn, the collaboration will provide SAP partners in the market advanced recruiting methods to find the best talent, said the companies. This […]

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