Do No Harm

When it comes to health care, communications solutions are simply a means to an important end - saving people’s lives. Successful sales partners in the medical vertical speak the language of the continuum of care, not just of technology. They also have their own version of the Hippocratic Oath: Provide the technical solution to help caregivers […]

Making the Vertical Leap

Posted: 12/1998 Making the Vertical Leap By Robert Rosenberg Growth opportunities in tele-communications have shifted from providing commodity services to customized services, such as asynchronous transfer mode (ATM) and packet-based bandwidth on demand. New technologies have transformed the telecommunications business model, which traditionally emphasized horizontal services and carrier control of networks, to a vertical focus […]

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