Consultant Support Network

 

Vendor Agency or Vendor Agnostic

While telecom sales reps are being beaten over the head with the mantra of consultative selling, the long-simmering debate about vendor agency vs. vendor agnosticism recently was revived in a TelecomAssociation Linked In Group. The discussion prompted some questions: What is the right business model? The neutral adviser or the in-the-know partner? Or maybe it’s […]

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