6 Social Media Tools for a Co-Marketing Makeover

As social media becomes a valuable tool in acquiring and nurturing customer relationships, channel partners should ask for  and get  social media marketing support from suppliers.

Sprint, Lightyear Shake Up Wholesale Model

Sprint Wholesale Solutions, the carrier sales arm for Sprint Nextel Corp., and Lightyear Network Solutions LLC, a reseller and VoIP carrier, signed a new wholesale agreement Tuesday that the companies say redefines the traditional wholesale telecom model. The value and the terms of the 40-month agreement were not disclosed. However, the companies said Sprint actively […]

D-Link, NGT Offer Partners CPE-Service Bundle

D-Link Systems Inc. and New Global Telecom (NGT) announced Wednesday an agreement to co-market phones and services for small businesses using Microsoft Response Point IP PBX. Both companies will use their respective indirect sales channels to deliver the services. Introduced in fall 2007 Response Point is a software-based IP PBX that is packaged as an […]

Sonus, NMS Sign Interoperability, Co-Marketing Agreement

Sonus Networks Inc. at CTIA Wireless today announced it has signed a non-exclusive interoperability and co-marketing agreement with NMS Communications to streamline the delivery of IP Multimedia Subsystem (IMS)-based applications and services to mobile handsets. By integrating NMS’ IMS Mobile Client with Sonus’ IMS-ready architecture, wireless and wireline operators will be able to deploy IMS-based […]

Echannel: Sprint-AOL Co-Marketing Deal a Step In the Right Direction

Posted: 2/2002 E-Channel Sprint-AOL Co-Marketing Deal a Step In the Right Direction  By Khali Henderson As part of its plan to decrease its mass-marketing budget, Sprint has entered into an agreement with America Online Inc. (AOL) to offer AOL members Sprint long distance plans branded “AOL Long Distance provided by Sprint.”While analysts say the exclusive […]

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