Access Integrated Networks, Birch Telecom Announce New Brand Identity

Access Integrated Networks and Birch Telecom announced today they have unified their brand identity to Birch Communications. The companies have been operating under their respective brand names since the merger closed in February. The new brand brings the debut of a new name, Birch Communications; Web site, and tagline, “At Your Service.” “This is a […]

Agents: Whats in your Brand?

By David Goodwin, Principal and Co-Founder, ATC As an independent agent, have you ever felt overpowered when calling on an enterprise customer or prospect? For example, how does your brand stack up against Sprint, Verizon or AT&T, to name a few? While no independent agent is going to have the brand recognition as the providers […]

ATLANTIC-ACM Delivers U.S. Metro Carrier Excellence Awards

Research firm ATLANTIC-ACM announced its 2007 U.S. Metro Carrier Excellence Awards yesterday at the COMPTEL PLUS Convention & EXPO. The awards are based on the results of ATLANTIC-ACMs 2007 Metro Carrier Report Card, which evaluates the performance of metro carriers by their wholesale and business customers and is based on more than 3,000 individual carrier […]

MySaaS Online Launches

19Marketplace, a division of Communications Product Development Inc. (Booth 608-610) and a wholesaler of on-demand services, has unveiled its new on-demand services brand, MySaaS Online. CPDI is a Channel Partners Conference & Expo sponsor. In partnership with Jamcracker, this new service enables telecom agents to sell ondemand business productivity applications. MySaaS Onlines suite of applications […]

EMBARQing on the Channel

Theres always something new on the horizon, and for EMBARQ Corp., that thing is its channel program. Its channel strategy is a work in progress, launched when EMBARQ was spun off a year ago this June from Sprint Nextel. And rather than take a template from competitors, the company is taking its cues from an […]

CIMCO Names Chief Marketing Officer

CIMCO Communications Inc. has named Mary Rodino chief marketing officer. She will oversee the marketing and sales departments and will be responsible for the development and execution of the companys strategies in those areas, including sales management and operations, marketing, advertising and brand management. Rodino most recently held the position of chief sales officer with […]

Sprint-Cables Pivotal Moment

Sprint Nextel Corp.s joint venture with major cable domestic cable operators has unveiled its new brand at CTIA. The service will be called Pivot, and will have a have fixed-mobile convergence as its raison detre. Pivot will offer customers the ability to make unlimited calls between VoIP over cable home numbers and mobile users, and […]

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