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6 Steps to Earning a Large Upsell on Cloud Services

Six Steps

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The rise of cloud services did not sound the death knell of IT managed services, but instead the cloud has emerged as one of the fastest-growing opportunities for partners, VARs and MSPs. It turns out that the value-added services that partners provide aren’t subsumed by the cloud, but rather enhanced by it.

Takeaways for Your Business

In this report you’ll learn:

  • The opportunities available to partners offering cloud managed services
  • How to unpack the details around cloud services and identify the core components of a portfolio
  • The six steps to developing a successful cloud managed services practice

About the Author

Kurt Marko is an IT industry analyst, consultant and regular contributor to a number of technology publications, pursuing his passion for communications after a varied career that has spanned virtually the entire high-tech food chain from chips to systems. Upon graduating from Stanford University with bachelor’s and master’s degrees in electrical engineering, Marko spent several years as a semiconductor device physicist, doing process design, modeling and testing. He then joined AT&T Bell Laboratories as a memory chip designer and CAD and simulation developer. Moving to Hewlett-Packard, he started in the laser printer R&D lab doing electrophotography development, for which he earned a patent, but his love of computers eventually led him to join HP’s nascent technical IT group. Marko spent 15 years as an IT engineer and was a lead architect for several enterprisewide infrastructure projects at HP, including the Windows domain infrastructure, remote access service, Exchange email infrastructure and managed web services.


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