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The Promise of Anytime

By David Byrd, VP of Marketing and Sales, Broadvox

Yesterday Cisco announced its new Carrier Routing System-3 core routing product (CRS-3) that can deliver up to 322 terabytes per second of capacity. This is incredible capacity. It is said to be enough to download the entire Library of Congress in less than a second, any movie ever made in less than 4 minutes and allow for every person in America to stream a movie simultaneously. The router is targeting carriers with IP telephony as a priority such as Broadvox.

According to John Chambers, CEO of Cisco, “When it comes to mobile devices, I want to get any video, anytime and be able to share that on any device in your living room.” I hope that he meant “his living room,” but I am not writing to quibble over that.

No, shortly after reading this yesterday, my neighborhood experienced a power outage of around three hours. The only things working were the battery powered alarm system, an alarm clock, two laptops and, of course, the one analog phone we keep upstairs. The Internet was no longer available. I could not check e-mail, stream a movie, or read every book in the Library of Congress. It made me realize that if these marvelous things are going to replace all of the mundane such as reading a newspaper or a book, or shopping within a brick-and-mortar confine, then we need to address our electrical infrastructure and house designs.

An often-stated problem with IP Communications has been the loss of power. As it now supports our data delivery, voice communications and entertainment activity, moving to a world of 24/7 within our homes is becoming a reality. While connecting homes to multiple grids may prove to be cost prohibitive, providing battery backup as a basic component of the house should be strongly considered. Just as within a data center or switch room, certain outlets should be supported by batteries while other remain AC only. Delivering on the promise of Anytime will require this approach to new house designs and construction.

By the way, I spent my time reading the newspaper and then as darkness fell, a new book. It made for a quiet and pleasant evening.

David Byrd is vice president of marketing and sales for Broadvox, and is responsible for marketing and channel sales programs to SMBs, enterprises and carriers as well as defining the product offering. Prior to joining Broadvox, David was the Vice President of Channels and Alliances for Eftia and Telcordia. As Director of eBusiness Development with i2 Technologies, he developed major partnerships with many of the leaders in Internet eCommerce and supply chain management. As CEO of Planet Hollywood Online he was a pioneer in using early internet technologies to build a branded entertainment and eCommerce website company partnered with Planet Hollywood. Having over twenty years of Telecom sales and marketing experience, he has held executive positions with Hewlett-Packard, Sprint and Ericsson.


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