Sharing a case study is a great way to demonstrate your expertise while giving back by educating peers. That’s why Channel Partners is launching a new case study showcase initiative. In a nutshell, we’re inviting our community to share success stories — partner, customer, vendor, the field is open.
We’ll publish them on our site in a special section, and the best submissions in various technology categories will make it into a new batch of special digital issues and earn the principals a Case Study Challenge champ logo. The best of the best will be invited to share their stories during a live session at a Channel Partners event.
A few tips on what makes a great case study:
For length, stay at or below 1,200 words. If you need more than that, maybe it should be two case studies, or split some content into a video. We’re accepting submissions on a rolling basis. You can download the form and send responses to me directly, or use our Web submission process.
Most important, write from the reader’s POV — in this case, peers, often with customers considering similar projects. Resist the urge to just say how great you are (though some horn tooting is expected). Instead, focus on helping your peers achieve the same success. I’m looking forward to reading what you’ve been up to!
Follow executive editor @LornaGarey on Twitter.
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