Splunk Unveils Partner+ Program Enhancements, Key Acquisition at Global Summit


**Editor’s Note: Please click here for a recap of the biggest channel-impacting merger and acquisition news from January or here for our most recent list of important channel-program changes you should know.**

Splunk‘s partners have a lot to take in at this week’s Global Partner Summit as the data analytics software provider is rolling out numerous updates and enhancements to its Partner+ Program.

A targeted group of 500 partner executives are attending the conference this week in Las Vegas. At this time last year, Splunk had 750 active partners in its partner community, and that number has since swelled to more than 1,650 active partners today.

Splunk's Brooke Cunningham

Splunk’s Brooke Cunningham

In addition, it’s partner bookings jumped 40 percent year over year in fiscal 2018, and partner deal registrations totaled more than 12,600.

Splunk first launched Partner+ in 2015 and introduced a new partner portal for all program members last July. The company was listed by MarketsandMarkets as a leading vendor in the global threat-intelligence market, which is anticipated to reach $8.94 billion by 2022.

On Tuesday, Splunk announced it is acquiring Phantom Cyber, a provider of security orchestration, automation and response, for about $350 million. The deal should be final by mid-year. Customers will be able to use Splunk technology for orchestration and automation as a part of their security operations center (SOC) platforms to accelerate incident response while addressing the security skills shortage, the company said.

“Phantom’s employees and technology significantly expand and strengthen Splunk’s vision for the security nerve center and for business revolution through IT,” said Doug Merritt, Splunk’s president and CEO. “Splunk is committed to continuously pushing the limits of technology to help our customers get the answers they need from their data.”

In a Q&A with Channel Partners, Brooke Cunningham, Splunk’s area vice president of global partner programs and operations, details all of the program enhancements and accompanying goals for continued rapid growth

Channel Partners: What’s new at this week’s Global Partner Summit?

Brooke Cunningham: This year we’ve added a whole selection of breakout tracks for our partners and it’s going to give them an opportunity to get into their theater groups as well as take a deeper dive into the topic that we’re going to share on the main stage. Should be a great week.

CP: What’s the latest with Splunk’s partner program? Are there updates coming?

BC: Last year, we made a huge leap forward in our partner program and formalized a number of tracks in the program. Splunk had evolved and we had been working with partners in the ecosystem, but our Partner+ Program was still on the maturation curve. Thanks to the program tracks that we were able roll out, we really accelerated year over year. I’ll share …

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