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D&H Goes for the Gold with SMBs

… an education and training show offering more than 18 hours of training for free.

Courses target the business owner, their system engineer or both. Some examples of recent seminars: “How to Set up a Digital Signage If You Don’t Currently Have a Business Practice” and  “What’s the Financial Model for Cloud Services and Monthly Billing?” Then there are vendor-related courses, such as those on vendor partner programs and “How to Leverage Cisco Meraki and Grow Your Business,” for example.

The training focuses on why partners would want to sell a particular technology, including information on the market opportunity; D&H then helps partners go to market using their partner services program to create free, custom end-user demand vehicles. This, in combination with a manufacturer’s lead generation gets passed on to loyal, local partners who are a match for that technology.

In addition to partner training at their events, D&H offers weekly training webinars that draw 100-300 resellers, meets with partners in different cities and does surveys to find out what kind of education they want. D&H will run deep-dive, three- to five-hour training on different vertical markets or technologies.

Speaking of vertical markets, D&H just announced that it bolstered its line card for the education vertical with virtual and augmented reality solutions, ushering in “The Classroom of the Future.” Partners can expect to see streaming webcast trainings and VAR engagement events. D&H’s latest Solutions Lab webcast is, “VAR Curriculum: Tech for the Future of Teaching.” The distributor is also offering preconfigured Virtual Reality Kits, or customizable product bundles, around the Google Expeditions platform, including VR headsets, routers, cases, tablets, smartphones, monitors, etc.

Henry Ngo, senior vice president of sales and marketing at Golden Star Technology (GST) admits that his company works with multiple distributors but is clear as to why D&H is on that list. “D&H provides the cutting-edge types of solutions that GST looks for,” he said. “We can’t look stale.”

Expanded educational offerings of the kind that D&H recently announced keep partners like GST on the cutting edge, Ngo noted. He also pointed out that D&H is the leading distributor for endpoint devices and Chromebooks.

“D&H also provides good turnaround times; we rate our distributors on…

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