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Channel Partners Conference & Expo Draws 3,300 Participants

CHANNEL PARTNERS The Channel Partners Conference and Expo exhibit hall Monday in Las Vegas was a tad reminiscent of the good old days of telecommunications, before the sobering age of the Great Recession and the earlier telecom bust several years ago that eviscerated scores of CLECs.  

Marilyn Monroe and Elvis showed up for the party, attendees played games to win modest prices and a few exhibitors showcased man toys in order to incentivize agents including a Porsche 911 and a Ducati Streetfighter motorcycle.

Hosted this week at the posh Aria Hotel, the conference drew about 3,300 attendees and 150 exhibitors. Scott Langdon of Connectivity Source said Monday afternoon the show appeared busier than previous Channel Partners events that he has attended.

Besides the usual networking, the exhibit hall late Monday afternoon also featured a unified communications pavilion panel discussion co-sponsored by Cisco, PanTerra Networks, ScanSource Communications and Siemens.

Attendees also enjoyed some cocktails and participated in lighter events, like games AT&T hosted in which participants won $1 chips and the occasional gift card for answering questions about the carriers operators, such as the speed of its AT&T U-Verse Internet and TV business (24 Mbps). We are high rollers over here,” mouthed an AT&T employee.

Not too far away, a Ducati Streetfigther motorcycle was parked in front of the TNCI booth as part of a promotion dubbed Road to Success 2011.”  Between March 15 and Oct. 15, TNCI agents earn $1,000 for every $10,000 in new sales. The grand prize is the Ducati Streetfighter for $100,000 in sales during the promotional period.

Telecom was not the only industry with a presence at this week’s Channel Partners event.  Patriot Energy had on display a 2010 Porsche 911 (997) that could belong to an agent who serves as a Patriot Energy Channel Partner and sells 5,000 MWH per month of new business by April 1, 2012. Mike Gershon of Patriot Energy said the telecom and energy industries are similar for agents based on the commission structure. He said his company has been coming to the Channel Partners show for many years. 

The exhibit hall on Monday wasn’t limited to suits and ties and business. 

There was the usual array of gorgeous women flanking the booths and other Vegas distractions, namely Marilyn Monroe and Elvis look-alikes. Plenty of male attendees didnt hesitate to get their picture taken with Marilyn in front of the PGi booth.


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