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Channel Influencer Spotlight: Datto’s Rob Rae

2018 Channel Influencer

… one of the fastest-growing and most dynamic in the industry and grow its people into highly successful players in their own right.

“When I see my guys on stage collecting awards because of something they’ve done,” he says with pride, “When I see them getting recognized, for example, as one of the top women in the channel or a future leader of the channel — for me, those are my greatest moments.”

It’s this ethos that has made Rae one of the most influential people in the channel. He’s been recognized not only by Channel Partners/Channel Futures, but also individuals like Forrester’s Jay McBain as a mover and shaker that’s helped and continues to help shape the modern channel. It’s obvious to the industry, but not so much to Rae himself, who in truth is rather embarrassed by such accolades. He isn’t doing anything extra, he explains. He’s just being Rob Rae.

“There are s***ty salespeople everywhere, and they lie and they cheat and they steal to get deals done, and I’ve never done that,” he says with pride. “I just like people. I genuinely care about their success and them as human beings. As long as that sincerity is there, you’re never going to go wrong.”

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