Avant’s Drew Lydecker: ‘Vast Opportunity’ for Partners Embracing Disruption


… more central to the technology decision process and, by extension, more central to the success of their customers.

CP: What’s one thing you want the audience to take away from your talk?

DL: Believe, invest, achieve.

Believe in the trusted adviser movement as a crucial tool for accelerating business success without having to understand every level of the technology decision process. People don’t know what they don’t know. This leads to undue stress and can sometimes lead to the wrong decisions. Your trusted adviser will solve this for you.

Invest. Make the investments necessary to propel your company to a higher level faster and more effectively than your competition.

Achieve. 10X growth is a realistic and worthy objective that can be achieved through the types of approaches we’ve talked about today. Grab the ball and run with it. The time is now.

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