Westcon Named Master Agent for Avaya Cloud Office by RingCentral


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Distribution giant Westcon is one of the first master agents for Avaya Cloud Office by RingCentral to serve European partners.

Westcon will offer Avaya Cloud Office to its agents in the U.K., Ireland, France and the Netherlands. It also will further strengthen its collaboration and networking business unit.

Marianne Nickenig is vice president, Westcon collaboration and networking, EMEA.

Westcon's Marianne Nickenig

Westcon’s Marianne Nickenig

“Avaya and RingCentral are two of the biggest names within unified communications,” said Nickenig. “And Avaya Cloud Office provides users with the latest technologies and innovations delivered by RingCentral’s award-winning platform. With Westcon’s specialized go-to-market approach within collaboration and networking, we are confident that the strong relationships we have across Europe will play an important role in the expansion of Avaya Cloud Office.”

Avaya Cloud Office combines RingCentral’s UCaaS platform with Avaya’s latest technologies, applications and endpoints. It delivers calling, team messaging, video conferencing, file sharing and collaboration.

RingCentral’s platform includes more than 130 prebuilt solution integrations. Users can keep the tools they use and integrate them with Avaya Cloud Office.

Westcon’s influence and expertise across EMEA make it a strategic distributor for Avaya Cloud Office in Europe,” said Trevor von Puttkammerl, Avaya’s international distribution leader. “The value that Westcon provides to its customers throughout its sales process and the relationships that the organisation has across the market will help us accelerate the adoption of Avaya Cloud Office across Europe. At a time when unified communications are becoming more important by the day, we’re confident that Westcon is well positioned to provide our technology to those in need of it.”

Avaya built out a new sales and support organization specifically for Avaya Cloud Office. This gives the partner the opportunity to offload any of the pre- and post-sales work as they see fit.

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