AT&T’s decorated reseller program doled out its “Cowbell” awards for partners that generate the most revenue in specific technology categories. Those technologies include networking, mobility, security, cloud and internet of things (IoT). GTT, MetTel and Sonic slotted in as the three “Market Movers,” who posted the highest total new sales revenue.
The Partner Exchange program launched in 2013 and used a cowbell to celebrate its first five solution provider partners.
AT&T Partner Solutions last month introduced several program updates to better support 5G monetization and make its channel managers more efficient.
“Investments in the program in 2019 came in a variety of ways, including new products, tooling and platforms, and simplification in processes,” the company said. “At the core of it all, these changes were about keeping the solution provider at the center of everything we do; making it easier and faster to sell more AT&T services.”
The 15 winners are listed below:
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