Familiar Masters, Distributors Dominate Flexential Awards


Avant Communications produced more revenue than any other Flexential partner for the second year.

The colocation and hybrid IT provider honored master agents, subagents and a VAR for their revenue performance over the past year. Avant took the top prize.

Avant's Drew Lydecker

Avant’s Drew Lydecker

Avant president and co-founder Drew Lydecker noted that colocation, infrastructure as a service and managed security scored highly as disruptive technologies in the company’s recent State of Disruption report. He said the Flexential partnership plays a key role in meeting some of the most pressing digital transformation demands.

“We are honored to be recognized by Flexential for the growth our Avant trusted-adviser community has built,” Lydecker said. “The pace of change in IT is continuing to accelerate, and enterprise customers need the assistance of Avant’s trusted advisers to help navigate through the disruption change is causing in IT environments.”

Two other master agents took home awards. Intelisys won Master Agent of the Year — a title it also claimed last year. Flexential named Georgia-based MicroCorp its Breakout Partner of the Year.

MicroCorp's Phil Keenan

MicroCorp’s Phil Keenan

MicroCorp president Phil Keenan called Flexential a key contributor to a successful 2018.

“It is an honor to be recognized by Flexential, a great partner in our journey of enabling digital transformation,” Keenan said. “Our unique approach to consultative sales with our partners has been met with enormous success over the last year.”

Richardson Communications and CDW won the respective Agent of the Year and VAR of the Year awards. CDW won the top reseller award for 2017 as well.

Melissa McCoy, Flexential’s vice president of channel sales, said the channel drove upward of 40 percent of new business for the vendor in 2018.

Flexential's Melissa McCoy

Flexential’s Melissa McCoy

“The awards give us a chance to recognize some of our most trusted partners and to celebrate our joint success in positioning Flexential’s hybrid IT, interconnection and cloud services solutions to a growing number of enterprise customers across the country,” she said.

Flexential is the end result of Peak 10 acquiring ViaWest in 2017.The new entity called itself Peak 10 + ViaWest before rebranding in 2018. The company hired Melissa McCoy as its channel chief last summer.


  • Most Valuable Player Award: Avant
  • Master Agent of the Year: Intelisys
  • Breakout Partner of the Year: MicroCorp
  • Agent of the Year: Richardson Communications
  • VAR of the Year: CDW

Leave a comment

Your email address will not be published. Required fields are marked *

The ID is: 120680