With PartnerUp, KeyedIn is providing partners with a website that serves as a one-stop repository of co-branded materials, registration, training and certifications to help them sell and on-board the company’s project and portfolio management (PPM) software, which is targeted at the project management office (PMO) and professional-services teams.
Joe Sacchetti, KeyedIn‘s vice president of global partners, tells Channel Partners his company has worked with “some excellent partners over the past years” and it now has launched a “world-class program that embodies all six pillars of the channel — a great product that is easily packaged, [features] excellent margin for the channel, bulletproof registration, a super repository for training and collateral, the ability to sell services, and reinvestment.”
“Demand for the solutions KeyedIn offers – from top-down portfolio analysis and capacity planning to resource management and analytics – continues to grow at a rapid pace, because companies see PPM as the way to bridge the gap between strategy and execution,” he said. “Meeting that demand requires a growing ecosystem of partners who not only understand the market but the technologies that support it. A comprehensive partner program is the only way to find, support and enable those elite partners.”
Along with PartnerUp, KeyedIn announced an inaugural group of partners that includes: Antler, Armanino, Consero, IPM, Landfall Solutions, LBMC Technology Solutions and LevelNext in the United States; Arlande, Simco and TenStep in EMEA; Aspira and The Project Foundry in Ireland; and New Zealand-based Montage. KeyedIn partners include consultants, resellers, integrators and alliance partners.
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“Partners have been interested in a partner program that eliminates the barriers to performing services,” Sacchetti said. “Who does what, and when? Now we have a three-tiered registration that allows deal by deal to jointly or independently perform all the professional services the partners want; in fact, we help enable them to be independent, earning and maintaining that trusted-adviser status.”
KeyedIn has hundreds of customers globally, including Walgreens Boots Alliance, LexisNexis and OfficeDepot.
“We love our partners, and any good channel organization listens to the collective voice of the channel,” Sacchetti said. “Hence, our selection of a few power-packed partners with deep domain knowledge in our space. In the near future, we’ll start a partner advisory board too.”