Respond Software, a cybersecurity company that offers decision automation software, has launched its first partner program with inaugural members Guidepoint, OneNeck IT Solutions, Reva Solutions and Veristor Systems.
The Respond Software Channel Partner Program (CPP) allows resellers, VARs and MSPs to provide the industry’s “first security decision automation software solution to customers with resource-constrained security operations teams,” the company said.
Chris Triolo, Respond Software’s vice president of customer success, tells Channel Partners his company is experiencing increased momentum with VARs, integrators and “even MSSPs because of the unique revenue opportunities (the company) provides.”
“We have a seasoned group of security industry leaders who built the program based on experience working with partners in the past,” he said. “The strategy is a sell-together approach which combines the technical expertise of the Respond team with the value-selling expertise of partners. Our goal is to maximize margins by supporting partners throughout the sales cycle at no additional cost. We supply security industry veterans to work with the channel to build success. This includes access to robust sales enablement, education, training and sales materials.”
|Here’s our most recent list of important channel-program changes you should know.|
Customers, especially the midsize enterprise with $50 million-$1 billion in revenue, need “simple solutions with fast results — a perfect target market for the channel to grow,” according to Respond.
“Because Respond Analyst software is a scalable, plug-and-play ‘virtual analyst,’ it perfectly complements any security detection sale,” Triolo said. “Channel partners can increase revenue by providing both infrastructure tools/networks sensors combined with the Respond Analyst to monitor them. Partners can take advantage of recurring revenue, fast installations and the potential to increase opportunities to sell more sensors.”
Respond Software gives resellers the ability to sell more, not less, he said.
“A partner was able to break through into a customer account because the customer had the requirement of monitoring all their intrusion prevention system (IPS) sensors across their network,” Triolo said. “The customer’s budget was way too tight to hire the physical capacity to monitor all the data. They couldn’t hire more people nor could they bring in an MSSP. This partner was able deploy the Respond Analyst in a fraction of the cost and time. The customer immediately started monitoring events and escalating incidents in real-time with more coverage across the network than ever before.”
“Respond Software is the wave of the future,” said Eswar Eluri, Reva Solutions‘ principal and founder. “Our partnership gives us a competitive edge by delivering on the true promise of AI and provides new revenue streams that accelerate growth. And while the increased (purchase order) opportunities are great for our bottom line, the long-term benefit is the significant value we now provide our customers.”
.@Telarus changes things up a bit by moving from six channel regions to three. channelpartnersonline.com/2019/06/12/tel…
June 12 2019 @ 21:58:18 UTC