If we have to place it within a trend, it could signal a move from Sprint to build its customer base. Suby says the carrier has been evolving its market strategy. The company recently launched a new initiative to build relationships with government agencies.
“What we’ve seen over time is that Sprint has consolidated its focus on customers that they’ve built, and they have quite a number,” he said. ” … But over the years that new customer acquisition mode — they’re putting greater emphasis on it.”
Security team-ups with Zscaler and Samsung help Sprint not only address IT staffing challenges but helps shore up its existing customer base.
“What you’re seeing in the relationship with Zscaler is, [Sprint] wants to build out [its] service portfolio, first and foremost, to deepen [its] relationship with existing customers. And then with that, it allows them to go pursue new customer acquisition,” Suby said.
Learn how to launch your own UCaaS practice easily and effectively from Howard M. Cohen of HMC WriteNow and Robert… goo.gl/fb/pT8kiA
April 19 2019 @ 18:17:02 UTC