InfoVista has completely revamped its global partner program to make it more comprehensive, with additional incentives, new products and more support.
The program provides growth opportunities for MSPs, SIs and VARs by “helping them take advantage of the growing enterprise SD-WAN market through improved access to training, sales and marketing tools, and financial incentives,” the company said.
Vikas Trehan, InfoVista’s senior vice president of global channel, tells Channel Partners his company has a broad portfolio, a global presence and a “strong ambition” to grow globally, and “we wanted to make our portfolio really interesting to our existing partners and new partners.”
“We also wanted to make it easy for partners do business with InfoVista,” he said. “The program provides opportunities for existing partners to upsell and cross-sell the broader portfolio. For new partners, it is easy for them to join and ultimately leverage the … growing opportunities in SD-WAN.”
Also this week, InfoVista announced the launch of IpanemaGO, a cloud-based service management platform for Ipanema, allowing “high-speed, low-cost and low-risk” deployment and management of InfoVista’s SD-WAN.
“Moving Ipanema’s central management platform to an easy-to-use, cloud-based interface significantly speeds up time to deploy while driving down costs, enabling partners to reach more enterprises at a lower barrier to entry,” said Sylvain Quartier, InfoVista’s senior vice president of products and markets. “Overall, InfoVista has set a new industry precedent, allowing our partners and their customers to rely on IpanemaGO to protect the performance of bandwidth-heavy applications like Skype for Business or Microsoft Office 365 for enterprise networks of any size and complexity.”
In the new partner program, partners can obtain certifications, as well as access channel marketing materials, discounted demo kits and sales enablement tools, through a centralized partner portal. This, coupled with IpanemaGO and competitive subscription-based pricing, “helps partners accelerate time to market and easily deliver industry-leading enterprise SD-WAN solutions,” the company said.
“We discussed many aspects of the program with partners before they were officially implemented, including the channel-enablement tools, marketing programs and strategies for preventing channel conflict,” Trehan said.
According to MarketsandMarkets, the SD-WAN market is estimated to grow from $4.66 billion in 2015 to $5.57 billion by 2020, a compound annual growth rate (CAGR) of 3.64 percent from 2015 to 2020.
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