Symantec Enhances Partner Program After Selling Storage Business

**Editor’s Note: Click here for a list of August’s important channel-program changes you should know.**

Cybersecurity provider Symantec has enhanced its partner program after announcing the sale of its Veritas information-management business this past summer to The Carlyle Group.

Monday marks the operational separation of Symantec and Veritas, and the two now have separate partner programs.

Symantec Secure One is aimed at increasing partners’ earning potential through simplified competency and certification requirements, including a “more predictable, profitable” Growth Accelerator Rebate. A new distributor program, designed to support and accelerate partner growth, also will be included under the Secure One umbrella.

Tom LaRocca, Symantec’s vice president of global channel programs and sales, tells Channel Partners his company will retain a large number of partners that work with both it and Veritas. Symantec has thousands of partners globally.

As Symantec has become a security-focused company, “we’ll pick up many new partners who see security as an attractive market and want to be part of a double-digit growth industry,” LaRocca said.

“As we began to create a new company completely focused on security, we recognized the need to evaluate everything with a security focus, including our partner program,” he said. “The enhancements we’ve made to the partner program better fit the security business and more strongly support our security partners in driving mutual growth.”

The Growth Accelerator Rebate sets one goal on net-new business and pays out from the first transaction. Also, partners don’t have to wait until the end of the year, which translates into quicker cash flow, according to Symantec.

“We solicited feedback from our partners in order to make the right changes to the program and enhance partner benefits,” LaRocca said. “For instance, we’ve streamlined some of our program requirements, making platinum status easier to achieve than before.”

Symantec Secure One is available today globally and is initially for resellers, while distribution-program enhancements will roll out soon. About 99 percent of Fortune 500 companies are Symantec customers.

“With an increased focus on cybersecurity and a strengthened portfolio aimed squarely at solutions that address today’s most sophisticated attackers, we’re rolling out Symantec Secure One to enable our partners to leverage our products and services to grow their businesses,” said John Thompson, Symantec’s global senior vice president of partner and channel sales.

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