AT&T has a new three-year, $150 million network infrastructure deal with Marriott International.
The project calls for Marriott’s longtime telecom provider to supply and maintain the network architecture to enable cloud migration of critical applications over the next three to five years. As is common in this kind of project, the deal includes for wireless failover of wired access, using AT&T’s 4G LTE cellular network.
In addition to supporting cloud business apps, the move is aimed at improving guests’ Wi-Fi experience – an increasingly important differentiator in a competitive hotel market. The upgraded network, to be monitored in a Marriott-dedicated AT&T maintenance center, will also take on VoIP, bringing down telecom costs and expanding the feature sets of Marriott’s contact-center applications. For starters, this will facilitate call routing based on pre-existing reservations and other customer characteristics.
Although he couldn’t specify which applications Marriott was moving out of house, John Finnegan, senior vice president, Signature Client Group, AT&T Global Business Solutions, noted that the hospitality industry in general is adopting cloud to gain operational efficiencies and increased security. He told Channel Partners that Marriott uses a variety of cloud partners in addition to its own data centers.
He also confirmed that while switching to VoIP, the deal called for Marriott properties to use preexisting phone sets.