MSP-Reliant AccelOps Calls More on VARs

**Editor’s Note: Click here for a list of recent channel-program changes you should know.**

By Edward Gately

AccelOps is inviting VARs to participate in its new channel program, where they can deliver and integrate the company’s software as a value-added service through a flexible, performance-based model.

AccelOps now has about 75 partners globally, and its partner community was helpful in the creation of the new program, John Allen, the company’s channel sales director, tells Channel Partners.

“This is the first partner program that the company is introducing to the market for VARs,” he said. “AccelOps has always courted and sold to the MSP market and has always worked with selected VARs. However, there has never been a comprehensive program to focus our attention on the holistic channel market.”

The new program targets resellers, systems integrators and managed-security service providers. The company’s software monitors security, performance and compliance in cloud and virtualized infrastructures, all on a single screen.

“AccelOps has been on a growth pattern now for seven quarters and now it is time to put our business into hyper growth mode,” Allen said. “We are growing our Worldwide Partner community to promote our growth models.”

Program highlights include: higher discount levels at higher sales volumes; 90-day deal protection and recurring revenue, including commission on second-year subscription revenue; and free testing, demonstration and training licenses.

“The modern data-center customer requires a fully integrated approach to capture, correlate and manage the myriad of data within complex network environments,” said Dan Maloney, AccelOps’ vice president of marketing and business development. “We are excited to extend this program to provide our partners with a competitive solution that enables new revenue streams and service offerings, while enabling the mitigation, operation and management of client networks from a single console.”

Ubersecure is one of AccelOps’ partners.

“With the addition of AccelOps to our toolset, our customers benefit from a network-management platform that delivers tangible analytics and reporting mechanisms for measurable return on investment on existing and future security investments,” said Simon Herring, Ubersecure’s owner.

Thanks to growth in the past two quarters, AccelOps’ channel program is now responsible for more than half of the company’s revenue, Allen said.

“Our goal for the remainder of the year is to get our revenues close to 90 percent of the company revenue,” he said.

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