Machine-to-Machine service revenues will reach $20 billion globally in 2015 as players across the industry focus on simplifying the process of rolling M2M out for the end-user.
That’s according to a new report from Juniper Research, which says that monetization opportunities offered by M2M services differ significantly according to the industry to which they are being applied. While telematics is particularly positive, smart metering is still struggling to find an avenue for revenue generation despite high forecast numbers and regulatory drivers. In all sectors, however, service revenues will substantially exceed revenues from managing connectivity throughout Juniper’s forecast period.
The report found that operators are increasingly deploying sophisticated cloud-based APIs to address the increased complexities of the M2M industry. But it argues that M2M specialist players are the primary creators of the ecosystems behind M2M deployments.
“Operators continue to play a fundamental role in M2M,” report author Anthony Cox said, “but there is still significant scope for new players focusing on either new technology approaches or a particular angle of the M2M market.”
The report also found that ever lower chipset prices will spur the use of mobile technologies for the Internet of Things. The installed base of cellular M2M devices will approach 500 million modules by 2018, driven primarily by telematics and in-vehicle applications. Telematics remains the anchor M2M industry sector as virtually all major vehicle manufacturers are now deploying, or planning to deploy, M2M modules in new vehicles. The report says that faster mobile broadband networks would impact M2M use cases, noting that M2M service provision based on 4G LTE technology was beginning to find a market in CCTV, mobile POS, digital signage and as a backup for fixed broadband services.