Latest Women in the Channel Event Sees Huge Turnout

CHANNEL PARTNERS About 100 women (and some men) attended the third consecutive Women in the Channel Networking Event at the Spring 2012 Channel Partners Conference & Expo Monday evening in Las Vegas.

The twice-yearly mixer opened with informal mingling, drinks and hors d’oeuvres, before taking on a more serious tone. That’s when Khali Henderson, editor-in-chief of Channel Partners magazine, polled the audience for input on several topics, including job position, goals for 2012 and views on mentoring. Turns out, more than half of attendees (55 percent) hold director or manager titles, while another 20 percent serve as owners or partners. And most attendees (48 percent) want to grow their business over the coming year, and remain wary of mentoring because of the time they think is involved.

Next, Telcombrokers’ Nancy Ridge, a key Women in the Channel organizer, took the stage to update participants about growth for the year-old Women in the Channel organization. The group now is a nonprofit association, has a new website and has kicked off a mentoring program. The evolution in such a short time “speaks very highly of your strengths as professional people,” said Ridge.

“When we meet here, it’s just the beginning,” she added.

The event then broke out into nine roundtables, with topics ranging from business goals for 2012 to social media strategies. Participants were able to ask questions, share insights and network.

This latest Women in the Channel mixer was sponsored by AT&T, TelePacific and ACC Business.

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