Speakeasy Free Phone Promo Targets Fence Sitters

In an effort to eliminate one of the last barriers to hosted IP telephony adoption, Speakeasy announced Tuesday a promotion to offer free IP phones to business customers of its Hosted Voice service.

Effective April 1, Speakeasy is including free the Polycom SoundPoint IP 321 VoIP-enabled phones ($139 MSRP) with its unlimited or global Hosted Voice calling plans with a minimum of five lines. There is no increase in the monthly subscription fee to cover this charge, said Speakeasy’s CEO Bruce Chatterley in a recent interview.

Chatterley said that the capex hit from buying new phones has been a deterrent to some companies that might otherwise be interested in a hosted VoIP solution. Taking that expenditure out of the equation, he hoped, would encourage them to make the switch. “We are trying to shake loose the people on the fence,” he said.

Chatterley said the promo is also available to customers of its indirect sales channels. And, commissions for those sales of calling plans with the free phones are not impacted. Presently, he said, channel partners are not compensated for the phone sales. And, he said, they are not sourcing the phones themselves.

The promotion is effective March 30 through May 31, 2010.

Speakeasy’s Hosted Voice service includes free nationwide unlimited calling, advanced features such as remote office and find me/follow me. Pricing starts at $27.95 per month per employee.

Special prices are available for customers that want to upgrade from the free phone offer to one of its new models, the company also announced Tuesday. The company added two new Polycom phones and three new Cisco phones. Speakeasy’s phone lineup now includes the Polycom SoundPoint IP 335, 650, 670, and SoundStation IP 6000 as well as the Cisco SPA 504G, SPA 509G and SPA 525G.

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