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AT&T To Launch Tablet Computer With OpenPeak

CTIA Wireless — AT&T Inc. (T) has announced three emerging devices agreements with vendors and says it plans to start testing interactive marketing soon.

First, the service provider is working with OpenPeak Inc., a maker of touch-screens and device-management platforms, to develop a tablet computer. The device – presumably a competitor to the Apple Inc. iPad – will run on AT&T’s wireless broadband network. Common applications include social networking, e-book downloading, e-mail and instant messaging, and video- and photo-sharing. Users also will be able to monitor home security systems, for example, as well as home energy consumption.

The tablet operates with the Intel Atom processor, includes HDMI output, USB interface, a high-resolution screen and measures 9 inches by 5 inches. It weighs 1.15 pounds. The tablet will be sold at as-yet undisclosed retail stores throughout the country later this year.

AT&T also has struck a key deal with Zeebo, a company that makes wireless video game consoles. Zeebo now will provision its services over AT&T’s mobile broadband network. Right now, though, Zeebo is available in just Brazil and Mexico. But Zeebo is looking at launching in the United States next year.

The companies did not disclose the terms of their deal.

AT&T further said on Wednesday it will conduct location-based tracking for American Security Logistics (ASL), a company that monitors cargo shipments. AT&T’s wireless tracking devices will tell ASL where shipments are at any time. ASL also is developing devices for tracking pets, children and Alzheimer’s patients.

As with the Zeebo agreement, AT&T and ASL did not divulge the value of their contract.

Finally, AT&T said it’s introducing a program to test 2D barcode scanners. The experiment will track consumer response to interactive, targeted marketing on devices including the BlackBerry. AT&T is looking for 12 enterprise customers to take part in the trial run.


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