Sprint, coming off a year of heavy layoffs and only moderate smartphone success with the Palm Pre and Pixi, is turning to CEO Dan Hesse as its savior on the television airwaves.
Wait, you’re thinking – those black-and-white ads that aired a year ago were certainly soothing, but not comedic or dramatically eye-catching. Nevertheless, Hesse is back to sell Sprint’s $70 wireless plan that includes data. Catherine Zeta-Jones he is not, but hey, he might be able to square off with Luke Wilson, no?
Sprint needs something to give it a boost. Besides the layoffs and ho-hum smartphones, Sprint lost 3.5 million subscribers last year and its Boost Mobile prepaid service is facing a lot of tough competition from bargain-basement-priced carriers.
.@BCNTelecom1 expands its agreement with a long-time partner. goo.gl/fb/S25Sjj
February 21 2019 @ 02:23:04 UTC
RT @Channel_Expo: We're proud to announce AT&T as our Official Security Sponsor! Meet with them at #CPEXPO at booth 531 >> https://t.co/uT…
February 20 2019 @ 21:19:29 UTC
.@MomentumTelecom acquiring Metro Optical to expand portfolio. #UCaaS #SDWAN goo.gl/fb/16EkGM
February 20 2019 @ 21:10:12 UTC
What led to @MNJTechnologies winning over a customer from a major carrier? It wasn't just cost. goo.gl/fb/Zt3swJ
February 19 2019 @ 23:50:48 UTC
.@PaloAltoNtwks acquiring @demistoinc in $560 million deal. #cybersecurity goo.gl/fb/JNAueT
February 19 2019 @ 23:36:20 UTC
.@Windstream facing tough financial decisions after court defeat. #bankruptcy goo.gl/fb/yGDkpZ
February 19 2019 @ 21:25:30 UTC
.@jenneinc rolls out new #cloud commissions dashboard for cloud partners. goo.gl/fb/jmF5kh
February 19 2019 @ 20:32:09 UTC
Scroll through the gallery for the latest updates in the #channel --> bit.ly/2tjkmJF
February 19 2019 @ 16:53:02 UTC
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