Sprint, coming off a year of heavy layoffs and only moderate smartphone success with the Palm Pre and Pixi, is turning to CEO Dan Hesse as its savior on the television airwaves.
Wait, you’re thinking – those black-and-white ads that aired a year ago were certainly soothing, but not comedic or dramatically eye-catching. Nevertheless, Hesse is back to sell Sprint’s $70 wireless plan that includes data. Catherine Zeta-Jones he is not, but hey, he might be able to square off with Luke Wilson, no?
Sprint needs something to give it a boost. Besides the layoffs and ho-hum smartphones, Sprint lost 3.5 million subscribers last year and its Boost Mobile prepaid service is facing a lot of tough competition from bargain-basement-priced carriers.
.@MNJTechnologies discusses its relationship with @SYNNEX at #Varnex. https://t.co/4AV4pRzMb8
November 16 2018 @ 21:25:53 UTC
Big thanks to @SUSE and @Digital_Defense for joining us on the #podcast. #CoffeeWithCraigAndKevin https://t.co/nLW6OeEwRH
November 16 2018 @ 20:09:51 UTC
.@Ciena unveils enhanced #partnerprogram. #networking https://t.co/QKAR2yBKcj
November 16 2018 @ 05:13:11 UTC
#POTechTour focuses on @PlanetOneComm revenue growth, partner support and opportunities. #5G https://t.co/3MrrJ8DUcX
November 16 2018 @ 01:00:47 UTC
It's a huge day for @Talari and the rest of the #SDWAN industry. https://t.co/GbpV2kYyhh
November 16 2018 @ 00:30:38 UTC
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