Level 3 Communications Inc. (LVLT) has announced the launch of its new Content Delivery Partner (CDP) program aimed at strengthening and expanding the reach, visibility and value of the company’s international portfolio of broadcast and content delivery services.
Level 3’s CDP program will allow direct resellers, VARs and solutions partners (such as developers of online media players) to leverage the Level 3 CDN and Vyvx broadcast platforms to enable an outstanding experience for online and broadcast end users. Level 3 will work closely with partner companies to customize value-added solutions that better enable services that link content creators with content consumers.
“Microsoft is pleased to be an inaugural member of Level 3’s new Content Delivery Partner program,” said Steve Sklepowich, director for Silverlight at Microsoft Corp. “Level 3 has proven to be a leader in online content delivery, and Microsoft looks forward to working together to provide customers with the highest quality interactive experiences with Silverlight and IIS Smooth Streaming.”
At the launch of the program, CDP participants include companies such as Adobe, Cisco Systems, Gomez, Inlet Technologies, Microsoft, Multicast Media, Quova, Savvis and several others.
“Our new partner program will enable further awareness of our unique suite of content delivery services and represents our continued commitment to the digital media arena,” said Peter Neill, senior vice president of the Content Markets group at Level 3. “By expanding the reach of our service capabilities, Level 3, our business partners and the end users all stand to benefit.”