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AT&T Announces Android Plans

AT&T today announced plans to launch five new devices from Dell, HTC and Motorola based on the Android platform. The company also announced a major initiative to expand the universe of mobile applications beyond smartphones to more mobile phones – and spur future app development for emerging consumer electronics devices, its U-verse TV platform, and enterprise and small business workplaces.

The announcement came at the 4th annual AT&T Developer Summit in Las Vegas.

Among AT&T’s plans for the new year:

  • New devices that will give customers robust choices of major operating systems, including Android, in the U.S.
  • A goal to offer all major smartphone OS app stores
  • An agreement with Qualcomm to standardize apps development for mid-range Quick Messaging Devices using BREW Mobile Platform. These devices are used by millions of customers who historically have not had the same convenient access as smartphone customers to the market’s hottest apps.
  • A new SDK (software developer kit) to help developers immediately begin to develop apps for these devices
  • Future initiatives to enable developers to create more apps for U-verse TV, emerging consumer electronics devices, and businesses
  • A new AT&T Virtual Innovation Lab and two new Innovation Centers, which will help developers and spur apps development

“Applications help consumers realize the full value and benefits of mobile broadband networks, services and devices,” said Ralph de la Vega, president and CEO, AT&T Mobility and Consumer Markets. “Today some AT&T customers can take advantage of more than 100,000 apps – but only if they have the right handset. Our goal is to bring more apps to millions more of our customers who want convenient access to the market’s hottest apps. At the same time, in the future, we plan to go well beyond mobile devices to spur apps development.”

In addition to ultimately giving more customers more choices of applications, AT&T says the long-term strategic initiatives announced today will make it easier for developers to cost-effectively create applications and reach broader audiences, and help AT&T drive data revenues.


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