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AT&T Launches U-Verse/Smartphone Holiday Bundle

Talk about your integrated marketing campaigns. AT&T Inc. is offering a $200 promo card for use toward a new smartphone … if you sign up for its U-Verse fiber-based residential entertainment service. New smartphone customer, new home sub – now that’s a two-fer AT&T would dearly love to sign up.

New customers who bundle U-verse TV (U200 or higher), U-verse Internet (Pro or higher) with Wireless 450 (or higher) or U-verse Voice Unlimited will receive $200 back – which could be put toward one of the season’s new handsets.

AT&T of course is laying on the seasonal spin: “We’re offering holiday shopping that puts a smartphone in your pocket or more in your wallet – it’s your choice,” said David Christopher, chief marketing officer, AT&T Mobility and consumer markets, in a statement. “We know shoppers have tight budgets this year, and we’re hoping to make it simple for you to put presents under the tree by giving you significant savings – just for making the switch to U-verse TV.”

All AT&T U-verse High Speed Internet packages include wireless home and free Wi-Fi. Professional standard installation is included too.

And what if the missus really doesn’t like that new BlackBerry? Customers also have a 30-day money-back guarantee to fall back on..


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