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Sprint Forms Dedicated M2M Unit

Sprint-Nextel Corp. has formed a new Emerging Solutions business unit with a singular focus on accelerating the delivery of machine-to-machine (M2M) and mobile computing solutions to businesses and consumers.

This new strategic business unit consolidates resources into one team with common goals and a sharp focus on Sprint’s overall open device and M2M strategy and business development. The solutions will leverage Sprint’s 3G, 4G, iDEN and wireline/IP networks. M2M devices deliver capabilities to multiple industries and include such applications as remote monitoring, asset tracking, fleet management, telematics, automation and control, automated meter reading, SmartGrid initiatives, point-of-sale/ATM and wireless routing.

“With the multiple players in M2M and varied solutions that can be complicated to implement, businesses often need help cutting through the complexity,” said Steve Hilton, vice president of research, Yankee Group. “Sprint’s M2M history and new focused approach will make them thoughtful partners for businesses in this space as well as lead to continued innovation in solutions for consumers.”

The unit will assess revenue opportunities, develop go-to-market plans and execute by working closely with Sprint’s customer-facing channels and partners.

Sprint has been working in M2M for a while; through the Sprint Open Device Initiative, it has certified hundreds of machine-to-machine and mobile computing devices for use on the Sprint mobile broadband network.


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