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AT&T Internal Memo: iPhone 3G S Sets Records

The Apple iPhone 3G S might have sold 1 million units in its opening weekend, but an internal AT&T memo says it achieved a number of records, including best-ever sales.

The memo, obtained by the site AllThingsD, details the following:

  • Best-ever sales day in our retail stores
  • Second-largest traffic day in our retail stores
  • Most transactions processed via our IT systems in a single day
  • Most upgrade eligibility checks in a single day
  • Largest order day in att.com history
  • Largest features sales day in att.com history

On this year’s launch day, iPhone sales exceeded sales recorded on 2008’s iPhone launch day, Black Friday 2008 and Dec. 26, 2008 – all heavy-volume sales days.


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