It is the summer of iPhone users’ discontent. And, they are not keeping it to themselves. They are flooding the blogosphere in protest over AT&T’s upgrade pricing policies for the new Apple iPhone 3GS, which goes on sale June 19.
The new 16GB model costs $399 – almost double the price users paid for their current 8GB iPhone 3G. Forget the two-year contracts that subsidized those prices; they want their upgrade now! So much so that they’ve signed a Twitter petition (a twitition), which as of Thursday morning was nearing 6,900 signatures.
So what’s a carrier to do? Marketing experts suggest AT&T push the free iPhone software upgrade. (Free is good.) And, how about a rebate for loyal users? (Not bad.) Or this gem: Pass along their old iPhone to a friend, who has to sign a new contract for a discount on the new one. (Yeah, that’s the way to lose friends: “Here, have my leftovers and, BTW, you have to pay for it for the next two years.”) A better idea – extend their contract an extra year for the lower-cost upgrade. And, of course, the old standby: Ignore it.