Asigra Inc., a cloud backup and recovery software provider, has announced the Asigra Hybrid Partner Program. Asigra’s hybrid channel delivery model allows partners select a blend of the most appropriate options for their business.
Delivery selection includes reselling on-premise software; delivering Asigra-powered backup and recovery services; hosting Asigra-powered backup and recovery vaults, and offering disaster recovery (DR) services that include replication of Asigra-powered vaults and/or support for Asigra customers with installation, management and related services.
Asigra partner levels include:
Partners with an ongoing Asigra business relationship elevate to FASTTRACK Hybrid Partner status and receive up to 4 percent additional quarterly cash back based on revenue commitments. They also receive sales planning for new revenue opportunities; proposal-based MDF; qualified sales leads through Asigra’s demand generation activities and dedicated technical, marketing and sales support.
Program attributes include:
“We are resetting the boundaries of traditional channel relationship models by addressing varied and elastic organizational structures, partner/end user networks and federations across channel tiers in the face of a rapidly evolving market,” said Eran Farajun, executive vice president at Asigra. “Inherent product and organizational flexibility has allowed us to execute a more compelling go-to-market strategy that ties to both partner and end-user business objectives regardless of their size or maturity level. The expected payoff is a more loyal and profitable partner ecosystem.”