Channel partners may benefit from the economic stimulus package, but not until the end of the year. In anticipation of these funds, Gartner analyst Tiffani Bova advised getting cozy with some of the likely beneficiaries among the verticals – health care, utilities, education and government sectors.
In health care, for example, more than $30 billion has been earmarked various IT projects.
Partners who are not already actively working with these companies may not be considered as part of the spend when the funds are distributed. That doesn’t mean partners should expect to suddenly get business from verticals they have no experience working with, but to nurture clients that are in those verticals.