BlackBerry Now Accepting Application Submissions

It’s time to get “appy” if you’re Research In Motion Ltd., now that its main competitors already have launched some form of an over-the-air mobile third-party application store. On Tuesday, RIM finally announced it is accepting developer submissions for its Application Storefront for BlackBerries.

The company will monitor submissions for out-of-the-box compatibility with the BlackBerry platform, it said. The store is targeted for launch in March. RIM will take a 20 percent cut of any apps sold through the store.

While business applications are sure to be front and center, the increased targeting of BlackBerry toward consumers in order to stave off the competition from the iPhone likely will make for plenty of “fun” apps, games, music and photo programs as well.

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