Brightpoint, AT&T Enter Online Master Dealer Agreement

Brightpoint Inc. (CELL) announced that its subsidiary, Brightpoint Activation Services LLC, has entered into an agreement whereby Brightpoint will act as an Online Master Dealer for AT&T (T). Under the terms of the agreement, Brightpoint will enable its approved customers the ability to offer and sell wireless services from AT&T via its end-to-end integrated online activation solution.

Brightpoint will use Synchronoss’ ConvergenceNow software platform as part of this solution to provide online activation of AT&T wireless services. The Nokia USA site will be one of the first clients to utilize the program with AT&T.

“Brightpoint has developed a world-class online activation service program for our customers,” said J. Mark Howell, president of Brightpoint Americas. “The ability to provide AT&T wireless services is a very significant addition to our online program.”

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