Virgo Publishing, a business-to-business information services company, announced it has acquired certain media assets formerly owned by Pulvermedia through a foreclosure by Pulvermedia’s secured creditor.
With the assets – primarily databases and trademarks ─ Virgo Publishing plans to launch new industry-leading products as part of its Telecom Division.
“Virgo Publishing has a substantial presence in the telecommunications space. With the acquisition of these assets, Virgo has an opportunity to expand its leadership role in this dynamic industry sector,” said Mike Saxby, Group Publisher, Telecom Division, Virgo Publishing. “The benefit for our audience and our customers will be tremendous as we are able to leverage these assets into new online, print and event resources.”
Virgo Publishing produces business-to-business magazines and conferences across four verticals. Virgo Publishing’s Telecom Division includes four titles: xchange, PHONE+, Billing & OSS World and New Telephony. It also includes two trade shows: Channel Partners Conference & Expo and Billing & OSS World Conference & Expo.
The company has a track record of success in the telecom industry. PHONE+ marked its 20th anniversary in 2007, and xchange and the Channel Partners Expo each are 12 years old. Billing & OSS World magazine is 13 years old, and Virgo will host the 17th Billing & OSS World event in April 2009.
Virgo Publishing acquired Billing World and OSS Today Magazine and the Billing & OSS World conference and exhibition from TeleStrategies Inc. in September 2007.
“On the anniversary of our successful acquisition of the Billing & OSS World properties, we are confident that our seasoned team can produce results in yet another growing area of the telecommunications business – IP communications,” said Saxby.
Virgo’s telecommunications editorial team has more than 100 years of experience combined.
Virgo’s new products, which will expand on the VON brand, will be focused on IP communications technologies and business strategies for service providers and enterprises worldwide. A beta launch of a new Web site is scheduled for late October. An e-mail newsletter will follow in November. A new bimonthly print magazine will debut with a January/February cover date. In addition, a conference and expo is being planned for 2009; dates and locations will be announced soon.
“The IP communications marketplace has unlimited potential, an industry we have just begun to tap. Service providers need to avail themselves of every opportunity and resource to drive their IP communications businesses forward. Currently there’s a major void in the media marketplace targeting ITSPs. I applaud Virgo’s ambition to create such a resource for the service provider community and support their efforts. Their depth and synergies within the telecommunications markets provide them a platform from which to create industry-leading products in this growing arena,” said David Byrd, vice president of marketing and sales for Broadvox LLC, a provider of integrated managed VoIP services to SMB, enterprise and carrier customers.
“Virgo Publishing has a long track record of success in publishing and events for the telecommunications marketplace. Taqua has worked with the company for a decade and found a receptive audience among the readers of xchange. We are looking forward to the potential opportunities afforded by the new launch,” said Frederick Reynolds, vice president of marketing for Taqua LLC, a supplier of next-generation switching systems and applications.
Additionally, the database assets Virgo acquired related to the distribution community will be added to the company’s existing channel-related brands, PHONE+ and the Channel Partners Conference & Expo.