The Kansas City-based provider shooed away another 901,000 customers during the second quarter of 2008. Losses totaled $344 million, despite the nifty new ads spoofing a horror flick – clearly an appeal to the younger demographic – and the much-publicized “Simply Everything” plan. Nobody expects a quick turnaround for the struggling carrier, but dang. Wonder if Dan Hesse should start pulling out that golden parachute?
Network World: Sprint sheds 901,000 more wireless customers