Enterprise Telephony: Cisco No.1, Avaya Coming Up

Enterprise telephony equipment sales in the third quarter of 2007 were marked by healthy double-digit growth from Avaya Inc., Cisco Systems Inc., and Nortel Networks in the United States and Western Europe, according to Current Analysis and Synergy Research Corp. Cisco maintained its market leader position.

Avaya posted the strongest U.S. sequential revenue growth at 41 percent, however this was not enough to take back the No. 1 position from Cisco.

Nortel managed to maintain its U.S. market share position, and posted a slight quarterly gain in Western Europe.

Alcatel-Lucent for the first time lost its No. 1 position to Avaya in Western Europe, as it shed 4.5 market share points. Cisco moved up the ranks reaching its highest market share to date in Western Europe, and doubling its share position in less than three years.

“Despite soft GDP growth in both the U.S. and Western Europe, we witnessed a strong sales uptick for enterprise voice equipment in both regions,” said Ryan Olsen, senior analyst at Synergy. “Other than major leadership shifts, we also noted a robust SMB market, highlighted by impressive revenue growth performances of Vertical, ShoreTel, and Toshiba.”

Q3 2007 U.S. Enterprise Voice Equipment Market Share

                                    Position       Q-Q Market Share Change

Cisco                               1                            +1.2

Avaya                                2                           +4.2

Nortel Networks                3                            0 (no change)

NEC                                  4                            -1.0

Toshiba                               5                           -0.4

Siemens Ent Comm             6                            -0.1

Q3 2007 Western Europe Enterprise Voice Equipment Market Share

                                   Position             Q-Q Market Share Change

Avaya                               1                               +2.9

Alcatel-Lucent                   2                                -4.5

Cisco                                 3                               +3.2

Siemens Ent Comm            4                               +0.6

Nortel Networks                5                               +0.4

Mitel                                  6                                -0.2

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