Interactive Communications and Entertainment TV (ICEtv), which delivers network TV broadcasts and custom programming for mobile phones, has decided to integrate Ortiva Wirelesss content adaptation technology into its live mobile television delivery platform.
ICEtv makes it possible for mobile phone users to watch local channels and cable television shows live on their mobile devices, anywhere a wireless data signal is available. Ortiva Wireless provides software that enables mobile television streaming and Web browsing.
“The ability to deliver full motion, uninterrupted, live TV expands the market reach for both of us and drives new revenue for operators by delivering an amazing mobile TV experience to wireless subscribers, said DeWayne Nelon, president and CEO of Ortiva Wireless.
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