Amp’d Mobile, an MVNO targeting 18-to-35-year-olds, is working with the William Morris Agency, a marketing consulting company, to secure content deals with studios, networks, music labels, artists, sports leagues, Internet portals and advertisers.
Ampd Mobile is set to launch sometime this winter.
The William Morris Agency already has obtained licensing content for the Ampd Live platform, which Ampd bills as a new 3G mobile entertainment experience. Ampd Live subscribers will have access to content from Universal Music Group, Snoop Dogg, THQ, Moderati, PRIMEDIA and more.