Evolving Channel Partners: Developing and Implementing a Transformation Plan
Converging telecom and IT technologies. Emerging service delivery models. Changing technology purchasing trends. They're all driving channel partners of all types to evolve their businesses. But how is this done?
What are the best practices? And, for that matter, who is doing it well?
These questions were the focus of the keynote, "Secrets and Strategies of Evolving Channel Partners," sponsored by Verizon, at the Spring 2014 Channel Partners Conference and Expo in Las Vegas.
Led by moderator Larry Walsh of the 2112 Group, a roundtable discussion featured solutions providers that have transformed their operations, staffs and go-to-market strategies, tackling today's challenges and leveraging its opportunities.
In this segment, the panelists explain the strategies they developed and plans they implemented to bring about a successful transformation.
**Editor's Note: This is the second in a five-part series, with more video excerpts from the keynote scheduled to post in our Evolved Channel Partners Immersion Center throughout 2014.**