07_13CHAP_Report_Metro Eithernet

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Understanding Metro Ethernet Services & Sales Opportunities

Enterprise demand for Metro Ethernet services is growing substantially, outpacing virtually all other wide area network connection options. Enterprises clearly are recognizing the benefits of Metro Ethernet, such as support for high-bandwidth connectivity, economical cost and other benefits. This presents an opportunity for channel partners that understand its capabilities and how to determine when to recommend it to a customer. In an effort to provide guidance, this Report:

  • Reviews Metro Ethernet service types, physical access options and applications
  • Compares Metro Ethernet and alternative WAN technologies such as MPLS VPNs
  • Suggests sales discovery questions partners can use in customer conversations