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Accelerating UC Adoption & ROI Workshop Executive Summary

Channel partners seeking best-practices insight into UC sales attended an in-depth workshop March 26 at the Spring 2012 Channel Partners Conference & Expo in Las Vegas. Expert speakers Pam Avila of Sierra Summit Group and Richard Eddy of Cisco Systems Inc., which sponsored the session, tackled channel partners' challenges in defining, selling and deploying UC platforms. This executive summary of the workshop covers:

  • UC definitions and demand
  • UC sales challenges and solutions
  • UC rollout strategies, including a real-world case study

About the Author

Kelly Teal

Kelly Teal is senior editor of Channel Partners magazine, which is part of VIRGO's Communications Network. Teal has worked for VIRGO since October 2003. She has been in her current role since December 2010. Previously, she was business and regulatory editor.