Verizon Wireless Expands Spectrum Holdings With California Buy

By Craig Galbraith Comments
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**Editor's Note: Please click here for a recap of the biggest channel-impacting mergers in Q1 2014.**

Verizon Wireless has made another move in the race to be the biggest.

The wireless giant said this week that it has wrapped its purchase of Golden State Cellular from Sierra Cellular and two other partners.

VzW says the deal expands its coverage in East Central California, giving it control of Golden State Cellular’s spectrum license and related operations. The market comprises about 160,000 people, including the counties of Amador, Calaveras, Mariposa, Tuolumne and Alpine. It covers much of Yosemite National Park.

Verizon Wireless will continue to use the Golden State Cellular brand for the next several months as it integrates the cellular networks. When complete, Big Red will roll out its 4G LTE network and serve Golden State Cellular’s customers under the Verizon Wireless brand. Golden State customers will get a letter from VzW at that time that explains the service transition.

Financial terms of the deal were not disclosed.

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