Ingram Micro Mobility To Focus on Life-Cycle Services Capabilities
By Craig Galbraith
February 25, 2013 - News
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MOBILE WORLD CONGRESS — Ingram Micro has formed a new business unit, Ingram Micro Mobility, which combines the company's existing mobile group with BrightPoint, a provider of device lifecycle services, which it acquired last fall.

Ingram Micro anticipates that the combined capabilities and reach of both companies will position it as a major provider of technology and mobility services and products, providing current and prospective customers with access to new manufacturers and solutions.

Ingram Micro Mobility offers a complete end-to-end solution for the lifecycle of mobile devices – moving mobile products from manufacturing, providing customization services, fulfilling through all channels (retail, company store, indirect dealer and directly to an end-user), managing transportation and logistics, and providing complete integrated reverse and recover services, the company said. The group's solutions support moving and selling mobility products through markets across the globe with a single, highly integrated partner.

"Ingram Micro's acquisition of BrightPoint marked an important milestone for both companies, but today highlights an even more significant milestone for our customers and vendors who now have access to the broadest portfolio of mobility and converged technology products and the most comprehensive suite of supply chain solutions for mobile devices," said Alain Monié, president and CEO of Ingram Micro.

The new Ingram Micro Mobility group provides significant benefits for legacy Ingram Micro and BrightPoint customers, resellers, vendors, OEMs and carriers/networks, the company said, including: Ingram Micro Mobility vendors can further optimize their supply chains with BrightPoint's expertise in device lifecycle services; BrightPoint product vendors can gain access to new selling channels as BrightPoint's product portfolio is cross-sold into Ingram Micro's sales channels; new markets – including Vietnam, Philippines, South Africa, China, Hong Kong, France, Latin America and Canada – can access Ingram Micro's and BrightPoint's joint capabilities; and BrightPoint's reverse logistics and device-recovery capabilities are now available to Ingram Micro customers.

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